Marketing In Action (MIA) is a marketing media (newsletter, podcast, events), community & education platform (MIA Academy) that helps marketers and founders unlock predictable revenue.

Events, webinars, podcasts, and physical meetups with the Marketing In Action (MIA) Community. Register at luma.com/marketinginaction

First-hand data, insights, and resources from interviews with diverse marketing practitioners of African descent who are putting marketing into action. T, M & π Shaped Marketers who know their stuff.

Founders' insights on the marketing strategies behind their product, market, GTM success, and business growth—because every GTM motion needs marketing.

We showcase marketing products and tools that we believe will add significant value to your MarTech stack.

We showcase products and tools that we believe will add significant value to your workflows, and your life.

In each MIA Marketing Report, we analyze the trends, tools, and talents shaping the future of marketing in Africa and beyond.

MIA Academy is where modern marketers build real product, growth, and go-to-market skills through hands-on execution.

Quick updates on new tools, templates, resources, community moments, and everything launching across MIA.