#25: Franklin Ugobude—From Microbiology to Growth Marketing

Franklin Ugobude is a marketing strategist skilled in storytelling, digital growth, and brand development, working across media and tech ecosystems.

4 hrs ago • James Praise and Marketing In Action

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May 2026

MIA Academy AI Marketing Bootcamp: Cohort 2 Enrolments Open

Product marketing, growth marketing, and AI skills in one program. Cohort 2 enrollments are now open.

May 21 • James Praise and Marketing In Action

1

MIA #15: How To Launch a Second Product Without Breaking the First One (+ Template)

A working positioning, messaging and launch framework for multi-product companies. With cases from PiggyVest, Moniepoint, OPay, PalmPay, Carbon, and…

May 11 • James Praise, Marketing In Action, and Oluwasemiloore Akoni

5

April 2026

Ask James Anything on SuperMe AI

I built an AI version of myself, and now you can chat with me 24/7. It’s trained on MIA frameworks, playbooks, and GTM systems so you can get marketing…

Apr 27 • James Praise and Marketing In Action

2

1

#24: Tominiyi Alabi—From Content Writing to Product Marketing

Tominiyi Alabi is a product marketing manager skilled in messaging, content strategy, market research, and product launches for tech startups.

Apr 13 • James Praise, Marketing In Action, and Tominiyi Alabi

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3

The MIA Academy Affiliate Program is Live

You already recommend products to people for free. The MIA Affiliate Program pays you 40% for it—up to ₦480,000/month, or ₦5.76M/year.

Apr 7 • James Praise and Marketing In Action

4

1

March 2026

#23: Abiola Oyajumo—From Project Management to Growth Marketing

Abiola Oyajumo is a growth marketer with a track record in ads, email, and growth strategy, working with startups and financial brands across Nigeria.

Mar 19 • James Praise and Marketing In Action

2

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February 2026

Marketing Agent Skills for Claude Code

AI agent skills for marketing tasks, built for Claude Code and similar AI coding assistants (Cursor, Windsurf, Cline, Roo Code).

Feb 12 • James Praise and Marketing In Action

2

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2

January 2026

Annual Tech Events Calendar (Africa)

A curated, living calendar of tech events in Africa, and built to expand globally for digital nomads.

Jan 30 • James Praise and Marketing In Action

3

1

Product & Growth Marketing with AI Bootcamp for Modern Marketers

I’ve shared templates for years. Now I’m personally training a small group of marketers to do the work, end to end.

Jan 26 • James Praise and Marketing In Action

3

1

MIA Academy: From Learning Marketing to Actually Doing the Work

Courses teach concepts. Work demands execution. Here’s why that gap exists and how MIA Academy closes it.

Jan 20 • James Praise and Marketing In Action

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2

December 2025

MIA 2025 Roundup—Building Momentum

Here’s a review of everything that happened in 2025 at Marketing In Action: milestones, growth, and our journey forward.

Dec 30, 2025 • James Praise

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